Various teams apply to Todai To Texas in order to participate in the South by Southwest trade show, which is a large-scale event in the U.S. In recent years, a couple of hundreds of exhibitors, ranging from startups to large, well-known companies have enrolled, and tens of thousands of visitors have attended the show.
The team participates in the show for various reasons, such as pure interest in what kind of response their product will get from overseas, and to determine the team's vision for the future based on that response.
Through the selection process, the 30 or so teams are narrowed down to 5 or 6 teams. After that, preparations proceed over a period of six months. The selected teams actively share information with each other, asking each other questions about development technology and business.
Down below is about South by southwest
The event, which is usually held in March in Austin, Texas, originally started as an indie music festival whose organizer is SXSW, Inc.
It is a large-scale event that includes a music festival, a film festival, and an interactive festival.
Inheriting the original spirit of supporting unknown musicians and artists, SXSW has become a space to actively evaluate and support "immature but potential products" and in recent years, it has been attracting attention as a trade show for industry professionals, making it an ideal place for Japanese startups to make their debut overseas.
In 2020, the event was cancelled for the first time due to the new coronavirus, and this year it was held completely online.
This year's event is to be held completely online.
Todai To Texas will no longer be accepting applications for exhibitors this year and will not be exhibiting at the SXSW2022 Creative Industries Expo scheduled for next March. However, they are considering participating in SXSW without exhibiting, and they expect to hold a separate event around the end of this year, so please check the official website of Todai to Texas. website.